‘Blog Content’ Category

Business Blogging Topics

Tuesday, February 17th, 2009

At first glance, it appears that a business owner or employee could write about the company forever. Oh, if it were only true. The fact is, writing the company blog each day is repetitious, and tough. Especially after the first month or two has passed. So today I wanted to go over a few blogging [...]

Video Blogging

Friday, January 30th, 2009

So we’ve been doing a little (read: a lot) of video blogging lately and testing the video blogging waters. I have to say, we’re very impressed with what video blog posting has been able to do for our business blog clients. If you’ve been thinking about moving into this media arena, give us a call [...]

Waiting to Post an Article

Thursday, October 23rd, 2008

I was talking with a client this morning and he made a comment about waiting to make a blog post. When I asked him why, he answered that he wanted to have the post for tomorrow, so that he could continue his daily posting. To which I responded, so what else are you doing today? [...]

Blog Better by Blogging Faster

Saturday, October 11th, 2008

Every business blogger wants to improve their productivity. One of the ways to do that is to blog faster and more efficiently. This might sound difficult to the business bloggers out there that don’t type very well, or very fast. Those of you that read my blog probably know that I don’t promote very many [...]

How to Write a Blog: More Business Blogging Basics

Monday, October 6th, 2008

Baby bloggers face a tough road. One of the biggest obstacles is writing regular blog posts when you know that nobody is reading them. Motivation can be extremely hard to find. Blogging to an audience that isn’t there makes it that much harder. The catch 22 of this is that if you keep blogging regularly, [...]

Content Strategy: Build a Blogging Team

Sunday, October 5th, 2008

Let’s face it. It can be really tough for one person to maintain a company blog. No matter how diverse your company’s products and services might be, that blank text editor can start to look like a monster. It is why a large majority of corporate blogs die a quick death soon after they go [...]

Blog Post Writing: Hitting Topical Targets

Friday, September 26th, 2008

“If you aim at nothing, you’ll hit it every time” ~Unknown One of the primary goals for any business blog is to land keyword search engine listings for words or phrases related to the company, product, or service. Which may sound easy at first glance, but usually ends up being a tad more elusive than [...]

Viral Content: Make it Happen?

Monday, September 22nd, 2008

Doing business online causes you to pick up several catch phrases. One popular subject among business bloggers is creating ‘viral content.’ You’ll also see tons of ebooks and sales pages offering to teach you the secrets of creating viral content with your blog or website. But can you really just wake up one morning and [...]

Writing about what is important

Thursday, August 28th, 2008

Staying on track with your blog can be a bit tricky. After a while, a business blogger can venture off the path, taking it in a direction that will not help business, that will not help sales. Usually it’s not done on purpose. It’s just that the line of thinking changes, and so does the [...]

Can a blog be the miracle your company needs?

Monday, August 18th, 2008

Trick question. Maybe is the best answer I can give. Because a blog is only a tool. It’s a big piece of the SEO puzzle, but it is not the only piece. A business blog is kind of like a new car. The new car is shiny and ready to roll right? Beautiful paint, comfortable [...]

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