So much effort goes into making a blog / website rank in Google that many webmasters forget that there are in fact other search engines out there. Yahoo and MSN just to name a few. In fact, if the truth be known, there are literally hundreds of smaller search engines and search portals out there. [...]

PLOG: A blog that is monetized via pay per post and paid site reviews. (I’m sure there are other acronyms, but I’m coining this one for this post…. ) The argument has raged on for a couple of years now whether or not it’s kosher to do paid reviews and offer paid links on your [...]

Lately I’ve been scoping out some other forms of marketing. Mostly checking out the competition in the PPC game via Spyfu. One of the cool things about SpyFu is that you can actually see what the top bids for certain keywords are within Google Adwords. Which is pretty amazing. If you take a look at [...]

Wondering how your company can rank better in Google? Looking for the secret to building solid inbound links? Maybe your company is paying a truckload of cash every month to SEO experts that just don’t seem to be getting the job done? Why? When Google has a public blog that pretty much tells you what [...]

Some very cool news yesterday on the official Google blog. They have announced the relaunch of Google blog search. My first impression??? Sweet! “Today, we’re pleased to launch a new homepage for Google Blog Search so that you too can browse and discover the most interesting stories in the blogosphere. Adapting some of the technology [...]

Bouncing about in the blogosphere today I came across a post on one of the ZDNet blogs that I found interesting. “Google may be about to launch a search tool that uses the same algorithms used way back in 2001. Why would they do this? I think it’s probably the best way for them to [...]

Every month we stop and try to point out just how powerful blogging can be by posting some of the search phrases people have used in the previous month to find this blog. It’s not to brag or boast (even though I must admit that I get some satisfaction from seeing the new words and [...]

Another way to increase your blogs popularity is to add pictures to your daily blog posts. This might sound like a small thing, but it’s bigger than you think. People are visual. So it’s no surprise to find that people read more of what you have written if the first thing they see is an [...]

If you are the one that maintains the company blog, you know that your comments get jammed with cheap spam. Which is not a big deal if you use Akismet. But still, it is a little irritating to see all the auto generated comments in your spam filters when you log in. What’s worse is [...]

Yeah, I know the title is redundant. I did it on purpose. Mostly because this post is about who you are writing your business blog for. I receive a truckload of requests to optimize blog content for good SEO performance. But who are you really writing your blog for? A piece of software (aka the [...]