Business Blogs

Customers are people ya know

“Consumers are statistics. Customers are people.” ~Stanley Marcus Run your business blog like a tyrant? Have you seen some of the company blogs out there that do? I find it a little disturbing when I see a blog that's run like a boot camp. That is, a blog where it's obvious ...

Is your weblog doomed?

Has it been a while since your blog was updated? Can you almost see the cobwebs hanging off of the link to it on your main page? Why don't you go ahead and click that baby. Pop on over to your blog and take a peak at the date of the ...

Blog talk vs blog tech

Why do they read what you write in your daily blogging? More important, who is 'they'? A blog can take a turn for the worse when it comes to traffic conversion, without the blog owner even understanding why. Likely, it's the content you are adding to your blog. More specifically, the content ...

Coca Cola Rents Bloggers to Drum Up Business

I found this a few minutes ago, thought it was an interesting story about Coke using bloggers and paid blog posting to promote a new product: Last Thursday (July 3rd), Coca Cola Brazil launched the drink i9 - Hidrotonico, the Brazilian version of Powerade. As a part of the i9 ...

Testimonials page versus blog comments

Depending on who you talk to, you'll get a different opinion every time when it comes to the effectiveness of testimonials pages. Some say they are indispensable when it comes to gaining customer confidence, others say they are a complete waste of time. Personally, I don't put much stock in ...

Business is good, why blog?

No thanks, I already have a dollar... That's what it sounds like to me. I hear it all the time. You're sitting at number one for the term or terms you wanted, your blog has fought the battle and won like Rocky Balboa, and you're sitting smugly in your ...

Consultants and pro bloggers – can I get some fries with that?

One of the biggest search terms is 'work at home'. So it's really no surprise that you can find jillions of people offering up their services online. One of the areas that is getting saturated is, of course, blog writing and consulting. But how do you know that choosing ...

Blog post ideas

Looking for ideas for your next blog post? Why? You have them right in front of you, every single day. Even if your business is the dullest of the dull, you have plenty to blog about. You may just not know it. Most business blogs suck. We've covered that for ...

Does your business blog suck?

Well? Does it? Let's be honest boys and girls, lots of business blogs plain old suck. It might be that your blog sucks too. So take a look at your blog and ask yourself, "is this the ultimate in suckitude in the blogosphere?" It might be hard for you ...

Conversational Business Blogs

Yup, I say it a lot here, but I'm not the only one that thinks this way. You need to talk to your readers, not at them. Here's a great little piece from Web Helper Magazine: Conversation leads to trust. Conversation leads to negotiation. Without Conversation… there will ...
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