Business blogging sounds like a piece of cake in the beginning. But ask any company blog veteran that’s been at it for more than a few months and they might just tell you a different story.
Because maintaining a business blog is hard, for several different reasons.
First, it seems as if you could never run [...]

SPLOG: Spam Blog.
Business is business, right? It’s all about the duckets, the dollars, the bottom line. Period.
Right?
Well, sort of. Because sometimes corporate blogs and the bloggers that write them are very short sighted. Writing every blog post as a sales pitch for a product or service. Ultimately [...]

Wired Magazine’s Paul Boutin wrote an article recently claiming that blogging was dead.
Writing a weblog today isn’t the bright idea it was four years ago. The blogosphere, once a freshwater oasis of folksy self-expression and clever thought, has been flooded by a tsunami of paid bilge.
Pretty funny that Wired, who has more blogs [...]